First, let's bust the "Internet is only for international companies" myth. The obvious truth is, more people, including those that are from your local community, are getting online. This means that it is very likely for them to look for a service provider or a product online. If you are able to get in front of their eyeballs during their search, provide the necessary assistance in the form of helpful content and build trust along the process, the likeliness of them doing business with you will be higher compared to a multinational company that often ignore small-sized customers or another local small business that fails to showcase their expertise.
Having an online presence also helps you to understand what the market is desperately looking for or things that they are hoping to get when dealing with your type of business. If you are the first to be able to satisfy their needs, they will definitely recommend your business to others and good words about your business will spread.
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